Delta introduces Alessi products onboard

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Maureen Ihua-Maduenyi

Delta Airlines says it has partnered globally-renowned design company, Alessi, to introduce modern, stylish and functional collection of service products and tableware, which will appear in its flights beginning from April 1.

According to the airline, the service enhancements are part of the airline’s multi-billion dollar investment in the customer experience that includes a cabin modernisation programme featuring new seats, seatback entertainment systems with free entertainment, high-capacity overhead bins, access to Wi-Fi on nearly all flights, complimentary meals in the main cabin on select flights, upgraded free main cabin snacks, chef-curated meals in Delta One and a seasonal wine programme, among others.

“Delta has also made significant investments in the customer experience on the ground, in addition to plans to add nearly 250 new aircraft to its fleet in coming years. These are new Delta Sky Club locations in Denver, Atlanta, and Seattle, and Club renovations in Nashville, Dallas, Newark, and Minneapolis/St. Paul, airport enhancement programmes in Atlanta, Los Angeles, New York and Salt Lake City, and the testing and implementation of an enhanced boarding process in Atlanta,” the airline said in a statement on Tuesday.

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“Delta will bring Alessi’s one-of-a-kind pieces to its premium cabins, including Delta One, First Class and, in late 2017, Delta Premium Select. This marks the first time the design company, known for innovative and unique designs, has appeared in flight with a major airline with such a comprehensive programme,” the airline added.

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